Indie Specialized Box Office Chart: Olivia Wilde’s ‘The Invite’ Outpaces Other A24 Platform Openings

IndieWire each week exclusively shares a box office chart via Rentrak looking at the top 10 releases in specialized release, presented in full with added commentary.

Last week, John Early’s “Maddie’s Secret” grossed $58,206 from a single screen, and this week, Olivia Wilde’s “The Invite” opened on seven screens in a platform release and nearly averaged that total, grossing $393,357 in all and averaging $56,194.

A24, which bought Wilde’s “The Invite” in an aggressive bidding war out of Sundance, still does a decent number of platform releases despite perhaps more frequently launching its movies wide these days. So you can bet that “The Invite’s” run on this particular chart will be pretty short-lived, but already we’re seeing numbers for it above some of A24’s recent critical darlings.

Dollars-wise, “The Invite” came close to the opening weekend platform release of this year’s “The Moment” with Charli XCX, which made $427K but did so on just 4 theaters for an average almost double what “The Invite” managed. Its per-screen-average though was closer to “Pillion,” which opened on 4 screens and made $241K for an average just above $60K. That movie never opened beyond 369 screens and did a very strong $3.8 million.

But “The Invite” is well outpacing something like “Mother Mary,” which averaged only $33K from 5 screens and made $168K in its opening, playing in theaters for only five weeks. The high watermark platform release for A24 is “Marty Supreme,” which from six screens nearly outgrossed “The Invite” on its opening day, ultimately bringing in $863K on opening weekend.

“Maddie’s Secret” and “Rose of Nevada” are each still going strong after each adding 8 screens in weekend 2. And in terms of new openings, “Romeria,” Carla Simón’s Cannes drama from last year, came in at #6 on our specialized list and made $15,193, and the Italian drama “For the Love of a Woman” from director Guido Chisea came in at #8 with $4,294.

We lastly wanted to shout out Janus Films’ “Blue Heron,” which creeped back into our Top 10 this week in its 11th weekend of release. The film is approaching $600K at the domestic box office, and IndieWire was able to exclusively announce its streaming date on The Criterion Channel.

Top 10 Specialized Releases 6/26-6/28 (all figures are domestic results courtesy of Rentrak)

  1. “The Invite” – $393,357
    • Distributor: A24
    • Week: 1
    • Avg/Location: $56,194
    • Cumulative: $393,357
  2. “Maddie’s Secret” – $78,642
    • Distributor: Magnolia
    • Week: 2
    • Avg/Location: $8,738
    • Cumulative: $189,360
  3. “Rose of Nevada” – $34,369
    • Distributor: 1-2 Special
    • Week: 2
    • Avg/Location: $3,154
    • Cumulative: $68,578
  4. “Peter Asher: Everywhere Man” – $31,416
    • Distributor: Greenwich Entertainment
    • Week: 2
    • Avg/Location: $1,964
    • Cumulative: $41,933
  5. “Gregg Allman: The Music of My Soul” – $27,436
    • Distributor: Variance Films
    • Week: 2
    • Avg/Location: $831
    • Cumulative: $408,791
  6. “Romeria” – $15,192
    • Distributor: Janus Films
    • Week: 1
    • Avg/Location: $7,597
    • Cumulative: $15,192
  7. “O Horizon” – $5,273
    • Distributor: Variance Films
    • Week: 3
    • Avg/Location: $229
    • Cumulative: $11,015
  8. “For the Love of a Woman” – $4,294
    • Distributor: Vivo Film
    • Week: 1
    • Avg/Location: $4,294
    • Cumulative: $4,294
  9. “She’s the He” – $3,647
    • Distributor: Obscured Releasing
    • Week: 4
    • Avg/Location: $521
    • Cumulative: $47,113
  10. “Blue Heron” – $3,514
    • Distributor: Janus Films
    • Week: 11
    • Avg/Location: $502
    • Cumulative: $585,142

IndieWire’s criteria for inclusion on the Specialized Chart looks at independent and mini-major distributors with films that at their widest release at any point are below 500 screens, excluding event cinema, re-releases, and major Bollywood or Chinese North American releases.



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